Quantitative research is valuable in verifying hypotheses and providing measurable results when the study is performed with validity (Gergen, 2014). However, quantitative research does not provide the “how, where, when, who, or why” to observed behaviors (Gergen, 2014; Leung, 2015). Analyzing statistics provides a picture of a population, but a much more in-depth understanding comes from gaining insight into cultures and people groups (Gergen, Josselson, & Freeman, 2015). Leung (2015) provided the example of monitoring COPD patients using mobile-health technology. Quantitative reports indicated that the elderly population would be uncomfortable using computer tablets or speaking with tele-health software. However, qualitative research performed by phone interviews demonstrated that patients were more engaged, were more likely to follow treatment plans, and had a more positive mood when tele-health was part of their treatment approach (Leung, 2015). Using tele-health opened-up a new, cost-effective way to effectively reach a population that may have difficulty with therapy adherence or transportation concerns. In an industry that is structured based on “best practices,” as defined by quantitative research, the health care field is beginning to understand the significance of qualitative research in advancing patient care (Leung, 2015). Indeed, all knowledge gained quantitatively and qualitatively is complimentary and carries value (Gergen, Josselson, & Freeman, 2015). Please provide a 150-200 word response to the above question and please use at least 1 reference. Also please cite reference in APA 6th edition format and please provide doi or www info for reference if applicable.
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